Tips for Exceeding Customer

Expectations with Fleet Technology

According to a recent study, 89% of customers have switched to a competitor following a poor experience. Because of this, delivering outstanding customer service is a critical differentiator for your business. And now more than ever, businesses are focusing on quality customer service in order to keep customers happy and improve retention.

Regardless of your industry, exceeding customer expectations is no easy feat. But thankfully, fleet technology is here to help. A fleet management platform can help you increase driver efficiency and keep customers informed, so you can better meet your customers’ demands and even secure new business. Read on to learn three ways you can leverage a fleet management platform to improve your fleet’s quality and retention. 

1. Improve driver productivity and efficiency 

Because drivers are often the first people to interact with your customers in-person, it’s important to equip them with the tools they need to maximize their efficiency. Without proper technology for routing or capturing documents, drivers may struggle to hit their stops on time. This can damage customer relationships and increase the opportunity for churn. 

With a fleet management platform built with drivers in mind, your drivers can easily respond to changing conditions on the road and ensure on-time service. For example, the Track My Truck app offers drivers real-time route information helping your back office easily re-route vehicles remotely to drivers to keep them on time.

2. Keep customers informed 

With 69% of businesses expecting an Amazon-like buying experience with real-time ETAs, it’s important to have technology that allows you to communicate real-time information to your customers.  

With Track My Truck real-time GPS tracking, geofences, and Live Sharing, you can create a smoother customer experience and minimize the need for customer calls.  

3. Provide exceptional customer service 

Above all else, the key to keeping customers happy is providing customer service that goes above and beyond. From fast response times to accurate documentation, leveraging a fleet management platform will help set your drivers and support team up for success.  

In addition, with access to all of your data in one dashboard, your back office staff can quickly investigate claims of overages, shortages, damages, and missed delivery windows and easily communicate information with your customers. This helps your staff resolve issues faster, leading to a more positive customer experience.